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Summerfest Business & Ticket Programs

BGS 2017
Your colleagues, clients and employees all work hard. Now it's time for them to enjoy 11 days of unforgettable live music! With discounted tickets from Summerfest Business Group Sales, you can reward, entertain and reconnect. Take advantage of special group programs and you'll receive deeper discounts, extra admissions and other great benefits.
Host clients, associates and friends with amazing seats and membership amenities at the American Family Insurance Amphitheater and make their concert experience truly unforgettable. This seat licensing program grants exclusive access to guaranteed reserved seats, private hospitality areas, preferred parking, personalized customer service and more. Featuring two membership tiers, Platinum and Gold, the Premier Seat Program is simply the finest way to enjoy live music and enhance the experience of your best clients and guests.

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Summerfest presented by American Family Insurance hosts the biggest names in music... why not add your name to our lineup? Summerfest presented by American Family Insurance features a number of Private Party Areas available for you to host a corporate outing, reunion, birthday party or annual event. These Private Party Areas are available all 11 days of the festival. They include full party set-up, tent, tables/chairs, bar, access to restrooms, a security guard and a place to display your event sign or corporate banner. Admission tickets are available at a discounted rate.

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Large Group Volunteering
Companies and groups can find volunteer opportunities with Summerfest presented by American Family Insurance and the Summerfest Rock ‘n Sole Run. Your organization, group or company can enjoy team-building while supporting our community and helping to create successful events. Summerfest volunteers are needed before and during the festival to help in various areas including Admission Promotions, Children’s Fest Day, Guest Services and more. Summerfest Rock ‘n Sole Run volunteers are needed throughout race weekend to help with Packet Pick-Up, Course Marshal Duties, Aid Stations, Finisher's Medals and in many other areas.